HAIR & BEAUTY

Bring clients back for treatments more often

In a salon it's all about returning clients. Reward every treatment, surprise with a birthday gift and automatically remind clients when they're due for a new appointment.

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ON THE DAY THAT COUNTS1message a year, by itself

Your customer gets a gift on their birthday. You never have to remember it.

STUDIO.BIRTHDAY
Happy birthday, Sophie!
A treatment on the houseRedeem before the end of the month.
Example of a birthday gift
Goes out on the day itself.

Even when you are busy.

14 days freeNo credit card neededCancel any month
Hairdresser at work in a modern salon
HAIR & BEAUTYAlways a next appointment

Reward every treatment.

WHAT IT GIVES YOU

Small gesture. Big on returns.

01

Earn per treatment

Award points based on the amount spent, so a quick cut and a full treatment both count fairly.

02

Birthday gift

Automatically send a personal gift around the birthday — a lovely reason to book an appointment.

03

Reminder for the next visit

Client staying away too long? An automatic message with a small bonus gets them back in the chair.

FREQUENTLY ASKED

The questions people ask.

Can I use this alongside my booking system?+

Yes. Vazolo runs separately from your calendar and focuses on earning and returning — they don't conflict.

How do I collect clients' birthdays?+

Clients enter their birthday in their own profile. With their consent, the gift runs automatically.

Which salon software has built-in loyalty features?+

Many booking and POS systems include basic loyalty, but it's often limited. Vazolo is a dedicated loyalty program — digital stamp cards, points, birthday gifts and win-back — that runs alongside any salon software, so you don't have to switch systems.

Does it work for a barbershop too?+

Absolutely. Barbershops, hair salons, nail studios and beauty salons all use it: a digital loyalty card that brings clients back more often for a cut or beard trim.

Which salon software has the best loyalty features?+

Some booking systems include a basic points feature, but it stays inside the chair. Vazolo is a full loyalty program that runs alongside any salon software: points, stamp cards, tiers, birthday rewards and win-back — and it also works if you sell online or across a second location.

How do I create a loyalty scheme for a salon?+

First decide what you reward: visits (a stamp card, e.g. the 10th cut free) or spend (points). Then set a reward that's tempting but achievable, and let clients join at the counter with their phone. In Vazolo you can have this running in an afternoon — no cards to print.

What are some loyalty card ideas for salons?+

Popular examples: every 10th treatment free, double points on quiet days, a birthday reward, a welcome bonus on the first appointment, and a win-back discount for clients who haven't visited in 3 months. Combine a stamp card for visits with points for product sales.

How often does the average loyal salon client visit?+

For haircuts it's often around every 6-8 weeks, shorter for colour and nails. A loyalty program mainly helps hold that rhythm: a reminder plus an almost-full card gives clients a reason to rebook on time instead of drifting.

How do I retain salon clients and win back lapsed ones?+

Three things work best: a savings goal that's just in reach, a personal trigger (birthday, favourite treatment), and an automatic win-back message when someone hasn't been in for a while. Vazolo sends that win-back reminder for you, with a small discount to lower the threshold.

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FROM ONE-OFF TO PRETTY MUCH ALWAYS

Bring clients back for treatments more often

Try for free 14 days free · No credit card needed · Price excl. VAT